"Navigating Nigeria's Music Scene: The Untold Story of Oxlade and Guchi"
This is Oxlade and Guchi
They had some of the most viral songs of 2023 /2024 but as we speak no platform has spoken about them in 3 months. If they were foreign artistes , some people will immediately say Nigeria is not welcoming.
The thing is competition in the Nigerian music industry is CRAZY.
You must come in READY to work , stay consistent and promote your songs.
You might have the best and most viral song right now but in a week a different person replaces you in a week.
You can’t go to an industry like Nigeria, do one or two songs in two years and expect to be a BIG NAME , it will never work. You will end up losing the money.
Imagine people thinking the audience snubbed Sarkodie cus he is not Nigerian , NO.
You can’t do songs two years ago and still be a BIG NAME in Nigeria it’s a LIE. The market is so COMPETITIVE
When last did you see Oxlade on a show? when last did you see Guchi on a show? “ Kulosa “ was global but in months so many songs replaced it.
Guchi trended with a couple of songs but where is she?
At the end you need a major label with all the finances and connections to back you up. It’s not easy.
In Nigeria you either go hard or GO HOME . It’s not a game of emotions.
Go to Nigeria and see the number of struggling artistes in a single state you’ll appreciate them for every love the show others .